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Potsdamer Gespräche – Juli 2017: Unternehmenskommunikation im Web

Name: Potsdamer Gespräche – Juli 2017: Unternehmenskommunikation im Web
Start: 2017-07-03T00:00:00+02:00
End: 2017-07-03T23:59:59+02:00

3. Juli 2017

Potsdam | Am 3. Juli findet das nächste Treffen des Potsdamer Unternehmernetzwerks statt. Die Potsdamer Gespräche stehen dieses Mal unter dem Titel „gefunden, gelesen, verstanden werden“. Bolko Bouché hält ein Impulsreferat über Unternehmenskommunikation im Web. Er ist Redakteur für unsere Homepage und den Verbandsnewsletter.
Am Beispiel der UVBB-Medien spricht er über:

Nachrichtenauswahl
Leserperspektive
Keywords
Nachrichtenpyramide
Stilebene
Verständlichkeit
Artikeldesign
Links

Im Anschluss ist Gelegenheit zum Netzwerken mit Potsdamer Unternehmern.
03. Juli 2017, 18 Uhr
BARMER
Friedrich-Ebert-Str. 8
14467 Potsdam
Wilhelmgalerie, 2. OG Veranstaltungsbereich

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Datum:: 3. Juli 2017

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